Boba After Hours

Branding and packaging project completed at Fishfinger.

Imagine a brand identity for a new entry to the spirits market – alcoholic tea liqueur.

Boba After Hours transforms the nostalgic pleasure of sipping bubble tea with friends into a sophisticated adult experience.

A brand identity infused with elements both playful and serious, spirited and deadpan, and a brand mascot designed to (literally) flip expectations.

Case study coming soon.

Lead designer at Fishfinger for brand concept, logo design, illustration, brand design including colour and typography, and packaging.
Brand guidelines designed under my creative direction.

An optimistic brand identity for a venture capital firm with a focus on projects that benefit humanity.

Bring the magic of la dolce vita to an imaginative restaurant concept in the heart of Mayfair.